Jaguar Committed to Foster U.K. Automotive Industry with EV’s Initiative

Jaguar Land Rover

Jaguar Land Rover has committed to initiate production of electric vehicles in the U.K. with the intention to avert job cuts that are likely to harm more than thousands of workers.

Now, the U.K’s automotive industry hopes to get boosted by Jaguar’s commitment and return to a stable condition after a number of plant closures and layoffs.

Jaguar Land Rover will institute the move with hundreds of millions of pounds of investment. As per the commitment, the company will begin producing electrified cars at its Castle Bromwich plant in central England which will be rolled out by 2020. The first production of the revamped manufacturing line will be an electrified version of Jaguar XJ.

Severe drop in demand for diesel vehicles in China has led to harm JRL sales in a gradual manner. Automotive manufacturer Tata Motors Ltd. said previously that it was pondering laying off more than 4000 jobs in order to lower the expenses of the company, and will wander explore new business areas.

While confronting trickle sales figures, Jaguar Land Rover is steering its business towards a relatively exclusive transition of electrification, the same way pursued by other automakers. Jaguar is working on its first electric SUV in Austria, called I-Pace, and meanwhile restructuring parts of its Solihull plant as an effort to manufacture an electrified version of its luxury Range Rover Model.

Progressively essential cars are being moved to a lower-cost site in Slovakia, which initiated production of the Land Rover Discovery a year ago and will likewise make the resuscitated form of the brand’s unique Defender model.

JLR is displaying that vehicle at the Goodwood Festival of Speed in a cover mask without uncovering whether it will come as a cross breed as standard or highlight an all-electric variation.

John Pizarro

Author: John Pizarro

After completing an MBA I have been working in the market research industry for the last 7 years. I have worked with multi-disciplinary organizations and individuals from various working areas. At Be Internet News I am performing competitive analysis and market research as well as offering solutions for business development and management practices.

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